Business »  Topic »  Lalithaa Jewellery replaces Lux Toilet Soap to emerge as the most advertised brand in Week 5: BARC

Lalithaa Jewellery replaces Lux Toilet Soap to emerge as the most advertised brand in Week 5: BARC


Hindustan Unilever Limited (HUL) continues to reign over the television advertisement space as the most advertised company as Lalithaa Jewellery ahead of Lux Toilet Soap soap to emerge as the most advertised brand in week 5, according to the data provided by TV audience measurement body, Broadcast Audience Research Council (BARC) (Across Genre : All India (U+R): 2+ Individuals). 

In terms of volume of ads released on TV, HUL’s ad insertions dipped in week 5 to 1,55,825 as opposed to 2,05,133 in Week 4. Following HUL was Reckitt Benckiser (India) Ltd, also recording a drop ...


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