eSamudaay.com, a SaaS (software as a service) platform for local e-commerce entrepreneurs, has come out with a model to enable independent e-commerce marketplaces in tier-2 and 3 towns which will be wholly-owned by the local community.
Speaking at the launch of ‘Udupi eSamudaay Digital’, a local commerce (LCommerce) company in Udupi on Wednesday, Anup Pai, founder and CEO of eSamudaay, said that eSamudaay is building a network of digital entrepreneurs in small towns to run LCommerce platforms and empower small businesses in their home towns. (Pai had founded the banking analytics firm Fintellix and sold it to the Nasdaq-listed Verisk Analytics in 2017).
He said that eSamudaay aims to reach at least 100 such LCommerce platforms across India in Mysuru, Warangal, Chandigarh, Nashik, Shillong, Patiala, Indore and Varanasi in the next 12 months.
Stating that eSamudaay will create a network of entrepreneurs across the country who will independently run local e-commerce initiatives that…