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With 600% growth in a year, Realme is challenging its smartphone rivals in India


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A Chinese smartphone brand has grown seven-fold in India over the past year – and no, it’s not Xiaomi.

Realme, a company launched by former senior Oppo executive Sky Li last year, came out with its first smartphone in India in May 2018 as an Oppo sub-brand. In a couple of months, it was spun off into a standalone entity. More than a year on, the Shenzhen-based manufacturer has found many takers in the subcontinent.

In the quarter ended June 2018, it sold just 400,000 handsets, according to the International Data Corporation’s tracker. In the ...


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