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Instagram's redesigned shopping hub goes live in the US


Facebook

You might have noticed that Instagram has an area called ‘Shop.’ It’s accessible from a tiny button in the Explore tab and is little more than a grid packed with posts that contain buyable goods. Functional, yes, but hardly imaginative. Thankfully, Facebook is rolling out a major revamp called Instagram Shop that looks, well, exactly how a modern e-commerce platform should in 2020. It was announced back in May but is rolling out today in the US, followed by the rest of the world “in the coming weeks,” the company said in a blog post.

The Shop will ...


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