Not many carmakers in India have seen such growth across their lineup in January 2021 as Tata Motors. The most impressive aspect of these statistics is that the growth is not driven by just one or two products. Each and every Tata product contributed its share to a massive overall sales growth of over 94% on a YoY basis. In January 2020, Tata manage to sell 13,893 units, whereas, in January of this year, it sold a whopping 26,980 units, almost doubling the car sales. To be very honest, the kind of products that Tata is coming out with of late, along with a prime focus on the safety of the vehicle, has made a home in the hearts of the potential buyers. They just can’t compromise on safety and choose anything else rather than a Tata car. Also, Tata has taken care of all the other aspects of customers’ requirements, for example, the latest connected car tech with Hinglish voice commands to suits Indian buyers, various engine options to keep the variety going and a ton of safety…
