Earlier this month, Aaron Epstein spent $10,000 to buy an ad in The Wall Street Journal to tell AT&T’s CEO he wasn’t happy with his internet service — service that was limited to a paltry 3Mbps (via Ars Technica). Now, AT&T has him hooked up with a fiber connection, and he’s getting over 300 Mbps up and down. All it took was getting interviewed by Ars, the ad going viral on Twitter, and a Stephen Colbert mention.
In his ad, the North Hollywood, CA resident says he’s been an AT&T customer for 60 years (and backs it up with a @pacbell.net email address), and says he’s disappointed that the company isn’t keeping up with competitors when it comes to his area’s internet. Less than two weeks later, AT&T techs had him hooked up, though the company says it was part of a planned rollout. That’s a statement that may belong in the “dubious” category.
It’s certainly good for Epstein that his ad worked, especially given how much it cost. But it’s been estimated…
