If certain reports are to be believed, Jeep is planning to unveil its hardcore off-roading machine, the Wrangler in the coming month. Jeep had announced, before the arrival of the updated Compass, that it will launch 4 SUVs in India within the next 2 years. We suspect that this is the consequence of that promise. Jeep also mentioned the local assembly of the Wrangler and Grand Cherokee in India to make it price competitive. We suspect that this is what the case with the Wrangler is as well. This might be the CKD (Completely Knocked-Down) unit of the Wrangler, which will see its currently astronomical price tag come down significantly. The Wrangler is probably the most famous off-roader ever built. It has a certain heritage of ruggedness in its blood.
Also read: Details of the Jeep’s compact SUV revealed – Venue and Sonet rival!
Jeep, planning to expand its footprint in India, understands that in order to sell the Wrangler, it needs to bring down the prices by quite some margin….