Skoda Auto India has been going strong in the mid-size sedan segment, despite the shrinking of the segment overall. The compact SUV segment has seriously dented the mid-size sedan segment in India. We recently did a post analyzing the mid-size sedan segment and its growth trajectory according to the sales report. The most popular sedans in India in this segment have always been Hyundai Verna, Honda City and Maruti Suzuki Ciaz. But in recent times, Skoda Rapid has always a long way to be able to compete with these segment favourites to establish a place for itself.
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With great built quality and upmarket interior of high quality, Rapid has won the hearts of a lot of Indian customers. People have really made it very popular and the sales figures show that. In December 2020, Rapid managed to sell 1,015 units. In comparison, the Hyundai Verna sold only 21 units more (1,036) and the Maruti Suzuki Ciaz sold 1,270 units….