Fiama expands its fragrance-oriented portfolio, launches ‘Happy Naturals Range’ – THE REPORTING TODAY

Kolkata: With an innovation first approach, ITC Fiama forays into the Perfume Mists category with the launch of the Fiama Happy Naturals Collection.

Made with 85% Natural Origin Content and a 24 hour long-lasting fragrance, these perfume mists mark Fiama’s move towards natural ingredient based, clean beauty products.

Available in three delectable variants – Plum Blossom & Ylang, Lavender & Tangerine and Bergamot & Yuzu, each of these mists comprises a unique identity in terms of fragrance notes- making one fall in love in just one spritz.

Safe on sensitive skin, and perfect for a day out or a quick spritz post a long work day, Fiama mists are nature-derived and a much-needed daily dose of long-lasting refreshment.

Priced at INR 370/- For 120 ml, Happy Naturals Perfume Mists is available on Nykaa.com, Amazon.com, ITC E-store Big Basket.com.

Fiama also expands its shower gel portfolio by introducing Happy Naturals Shower Gels made with 97%…

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