Kolkata: Dabur Hajmola, a tasty, fun-filled digestive from the house of India’s leading Science-based Ayurveda Company Dabur India Ltd. launched a new Campaign “Hajmola Te Lemon Er Chotok”. A new TVC in Bengali for its Limcola Variant with Actor Abir Chatterjee has been released.
“We are happy to launch “Hajmola Te Lemon Er Chotok” campaign in West Bengal. To highlight the consumers’ preference and demand of an easy to take digestive option in mind, we have collaborated with famous face of Tollywood Abir Chatterjee for this campaign. This association will help us to reach and communicate with the Bengali consumers easily and on a larger scale,” Ajay Singh Parihar – Marketing Head- Healthcare OTC, Dabur India Ltd said.
Subhodeep Roy – Business Head–East, Dabur India Ltd said, “We are excited to launch a new regional TVC of Hajmola Limcola in the West Bengal market. The brand has taken a step forward in its efforts to recognize its…
