Chances are that one of these days when you walk into your favourite bar in Bengaluru, Mumbai, Noida or Hyderabad, you might come across stunning glass installations of Johnnie Walker’s iconic Striding Man.
Before we tell you more about this initiative, watch this video.
#WalkInWithJohnnie
The #WalkInWithJohnnie campaign was launched late last year with the objective of encouraging consumers to responsibly return to their favourite bars. It urged people to deposit empty glass bottles at select bars across different cities as a symbol of leaving their past behind.
Turning glass into art
The bottles that were collected as part of the campaign have been turned into gorgeous Striding Man installations by renowned glass artists such as Tyrell Valladares, Aman Garg and Reshmi Dey. At present, five such works of art by Tyrell and Aman are being showcased at five different venues:
- ‘Walk With Johnnie’ by Aman (Bengaluru)
- ‘The Perspective Stride’ by Tyrell (Mumbai)
- ‘The Striding Lantern…