Kolkata: As an initial step to further strengthen the local ecosystem of neighbourhood grocers, ITC Ltd. organised a virtual summit on ‘Digital Enablement for Kirana Outlets’ to educate and upskill retailers on best practices in retail management, usage of digital ecosystem while also providing them digital solutions developed specially by the company to aid their growth and sustain their businesses in the coming years.
The virtual summit saw an overwhelming participation from one thousand five hundred and four retailers from across the country who achieved a GUINNESS WORLD RECORDS® title for ‘Most viewers for a retail management live stream on a bespoke platform’ on 16th January 2021. This was part of a larger virtual event ‘Ek Shaam Aapke Naam’.
Over the years, the Company has undertaken a large gamut of activities…