Kolkata: With an aim to provide a platform to the Gen Z consumers who are setting the trends of tomorrow and shaping the future of the country, NIVEA India has announced to launch NIVEA Soft Fresh Batch 2021 – an all-new initiative to help college girls become future content creators.
To empower these aspiring influencers of the future with the right resources and opportunities, NIVEA India opens a world of possibilities for Emerging India’s budding influencers to help achieve their dreams.
This initiative follows the launch of the NIVEA Soft College Edition packs in 4 exciting designs that celebrate 4 unique personas of college girls – Fashionista, Sporty, Entertainer and Smarty. Leaving your skin soft and bringing an instant fresh feeling, these limited-edition NIVEA Softpacks will be available across all leading ecommerce portals & stores.
Ajay Simha, Marketing Director, NIVEA India, said, “As a truly caring brand that cares beyond skin, we…