Kolkata: Leading online beauty destination Purplle.com has signed Bollywood actress Sara Ali Khan as its brand ambassador. With a mission to democratize beauty, Purplle and Sara have come together to empower women to look inside out beautiful.
The brand’s newly launched campaign #GoPurplle featuring Sara Ali Khan is based on the same core tenet of ‘Beauty for All’. With her signature sass and radiant glow, she showcases the gorgeous natural world of Purplle.
The 360-degree campaign has been conceptualized and executed by Spring Marketing Capital.
It highlights its authentic product ranges from 6000 makeup products to its 5000 natural product offerings with exotic ingredients; all under Rs. 400. Sara shares their 2-day-no-questions-asked Return Policy and free delivery for anyone’s first order on Purplle. She also reveals how the brand rolls out 300 new beauty products every month.