Circuit connecting Vaikom, Ambaloor, Valanthakad, Perumbalam, and Kadamakudy being developed
With stakeholders looking up to village and Responsible Tourism (RT) destinations to woo tourists in the wake of the COVID-19 onslaught and subsequent emphasis on hygiene and physical distancing, efforts are on to hew out a tour circuit linking Vaikom, Ambaloor, Valanthakad, Perumbalam, and Kadamakudy.
Vaikom has already made waves by being the epicentre of Peoples Participation for Participatory Planning and Empowerment (PEPPER), an RT initiative of the Kerala Tourism. Coincidentally, the theme of World Tourism Day that falls on Monday (September 27) is ‘Tourism and Rural Development’.
Even as the world is shifting focus to rural tourism by involving the local community, Kerala has made strides in this regard in the past decade. The slew of global and national recognitions that the…