Does The Allure Of Fashion Weeks Belie Their Inherent Anachronisms In A Post-Consumerist Society Driven By Conscious Consumption Patterns And Inclusivity?


Text by Ranjabati Das, with inputs from Akanksha Pandey and Sarah Rajkotwala. Photographs by Naomi Shah and Asad Sheikh.

The discourse around the reordering of priorities as well as long-standing power dynamics within the industry — brought on by growing consumer awareness and the democratisation of fashion through digitalisation and social media, and geared towards making fashion more sustainable and inclusive — has already taken centre stage in recent years. And, as expected, the return of the physical format of FDCI x Lakmé Fashion Week in March 2022, after two years of caution exhibited through phygital versions in a post-pandemic world, gave fresh impetus to the conversation around the relevance of fashion weeks, one of the many contentious facets of an industry in need of dire change.

In an effort to create a roadmap for the future, Verve brings to you a…

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