The startup will use the fund for customer acquisition initiatives and enable offline retail stores for a unique in-store customer experience
SustainKart is coming up with its first offline store launch in April this year
The one-year-old startup has launched a private label and acquired two direct-to-consumer brands so far
Actress Samantha Ruth Prabhu has invested an undisclosed amount in Hyderabad-based SustainKart, an ecommerce marketplace for sustainable products, part of its seed-round funding.
SustainKart offers sustainable and eco-friendly products ranging from fashion to decor, beauty and wellness, furnishings to gifting, nutrition and snacks, kids care, pet care, among others.
Launched in 2021 by Shilpa Reddy and Kanthi Dutt, SustainKart aims to revamp households with organic products. In 2021, SustainKart launched skin and hair care brand Bhoomitra, backed by actress Keerthy Suresh.
“We are scheduling SustainKart’s first offline store launch in April. We have…