In 2020, there are around seven celebrities which have invested in various startups and there is an increase in investments from women celebrities as well
Bollywood celebrities like Alia Bhatt, Anushka Sharma, Deepika Padukone, Kajal Aggarwal, Katrina Kaif, Suniel Shetty and Sonu Sood have invested in startups such as Nykaa, Digit Insurance, Front Row, Sai Estate Consultants, Vieroots and Spice Money
This year, few celebrities like Alia Bhatt, Riteish and Genelia Dsouza and Sonu Sood have become founders of startups like Ed-a-mamma, Imagine Meats and Pravasirojgar
2020 has been a tough year for the film industry with most releases and production halted, so naturally, Bollywood celebrities focussed a lot more on startup investments and even launched a few.
Considering the glamour and the reach associated with Bollywood celebrities, it is no surprise that startups have turned to them for endorsements and investments. Over the last few years, film industry celebrities such as Amitabh…