In the age of Big Data, cold calling can help your business land prospect information and customer data that is gold
Cold calling can be a highly rewarding exercise that, if nurtured well, can blossom into a lifelong passion and a fulfilling vocation
While money is critical to a worker, there’s something more important: The ‘Calling.’ Aka our inner impulses, desires, and drives.
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It’s one of the toughest games in the business to crack, so let’s give it the glory it deserves. The industry as a whole needs to reimagine the role of the cold caller – and amp up the sport.
Joke question: Who is the only person who hates cold calls more than the one receiving them? Serious (no-joke!) Answer: The person making it.
Don’t get us wrong. This is only a fraction of the total figure. This means there’s an equally compelling fraction of CCR’s (cold calling rockstars) who live for the adrenalin and ecstasy that every ‘dart-in-the-dark’ (that’s cold calling for most of us,…