In the age of Big Data, cold calling can help your business land prospect information and customer data that is gold
Cold calling can be a highly rewarding exercise that, if nurtured well, can blossom into a lifelong passion and a fulfilling vocation
While money is critical to a worker, there’s something more important: The ‘Calling.’ Aka our inner impulses, desires, and drives.
It’s one of the toughest games in the business to crack, so let’s give it the glory it deserves. The industry as a whole needs to reimagine the role of the cold caller – and amp up the sport.
Joke question: Who is the only person who hates cold calls more than the one receiving them? Serious (no-joke!) Answer: The person making it.
Don’t get us wrong. This is only a fraction of the total figure. This means there’s an equally compelling fraction of CCR’s (cold calling rockstars) who live for the adrenalin and ecstasy that every ‘dart-in-the-dark’ (that’s cold calling for most of us,…