Saptarshi Prakash spoke at the third masterclass of The Maker Circle, a precursor series to The Makers Summit 2021
Focussing on seemingly unimportant things, Prakash highlights the importance of finding user’s natural frequency
Prakash believes the right way to make impact with a feature is to give it to the users before they understand they need it
A product’s value is directly proportional to the experience it generates for its users. Made up of hundreds of small components, the user experience or UX is often the trickiest part to perfect for any organisation. It takes careful analysis and countless experiments just to get it right. Then, how can someone harness its powers to maximise the output? That exactly was the topic of the third masterclass of The Maker Circle, a series of masterclasses by veteran product leaders hosted by Inc42 Plus as a prelude to The Makers Summit 2021. Sharing his vast experience and knowledge, Saptarshi Prakash, senior product design manager at food…