2021 could be a boom year for e-commerce business owners who want to sell. With U.S. e-commerce sales up 40% in 2020, according to Digital Commerce 360, buyers are circling.
Gary Huang, a seasoned e-commerce seller on Amazon and eBay and founder of the 7-Figure Seller Summit, a free community event now underway, says one of the biggest trends this year is the desire of well-funded institutional investors such as the unicorn Thrasio in buying and consolidating small e-commerce stores. Buyers in this sector have been raising cash to invest since approximately 2018 but the trend has picked up in recent years, he says.
Many are focused on Amazon businesses, he says. Institutional buyers like Amazon stores because they tend to generate steady cash, he says. “Every two weeks, you get a payment from Amazon,” he says.
Why is there so much…